Monday, September 29, 2008

Cliché No. 1: "Strong communication, customer service and organizational skills."
- Let Sweeney rephrase that: Possess strong communication, customer service and organizational skills, which increased customer satisfaction from 85% to 98% and realized 100% on-time delivery of assigned projects.*

Cliché No. 2: "Introduced new products."
- Let Sweeney rephrase that: Developed, introduced and launched successful new products, which increased market share 3% and contributed $3 million to bottom-line profitability.*

Cliché No. 3: "Track record of success."
- Let Stetson rephrase that: Consistently surpassed sales goal by 10% or more each year.*

Cliché No. 4: "Possess leadership, communication, motivational and inspirational skills."
- Let Sweeney rephrase that: Highly effective leadership, communication, motivational and inspirational skills, which led to 98% employee retention ratio and four out of six employees promoted into management positions.*

Cliché No. 5: "Exceeded all productivity goals for the department."
- Let Sweeney rephrase that: Exceeded established department productivity goals 16% through development / implementation of best practices to increase employee output, communication of corporate objectives and introduction of compensation plans to reward high-performing individuals.

Cliché No. 6: "Go-to person."
- Let Stetson rephrase that: Selected by CEO for special customer service assignment that improved customer retention by 14%.*

Cliché No. 7: "Team player."
- Let Sweeney rephrase that: Possess strong commitment to team environment dynamics with the ability to contribute expertise and follow leadership directives at appropriate times.

Cliché No. 8: "Served as company spokesperson."
- Let Sweeney rephrase that: Served as highly successful company spokesperson, which generated positive media relations, resulted in identification as an industry expert, and garnered coverage in business / industry publications, including The Wall Street Journal, Investor's Business Daily and PC World.**

Cliché No. 9: "Partner with others."
- Let Stetson rephrase that: Collaborated with key members of the finance and information technology departments to develop and implement a new sales tracking tool.

Cliché No. 10: "Spoke with existing customers on a daily basis."
- Let Sweeney rephrase that: Successfully interacted with clients to generate repeat and referral business, which resulted in $1.5 million in new product orders.*

Cliché No. 11: "Expert presenter, negotiator and businessperson."
- Let Sweeney rephrase that: Expert presenter, negotiator and businessperson able to forge solid relationships with customers, which improved sales 33% and increased customer base from 10 to 50 new clients.*

Cliché No. 12: "Managed cross-functional teams."
- Let Sweeney rephrase that: Led diverse, cross-functional teams in the fulfillment of corporate productivity, quality and bottom-line objectives.

Cliché No. 13: "Resolved customer difficulties quickly and tactfully."
- Let Sweeney rephrase that: Honored with the "Customers Come First" award for consistently resolving customer difficulties in an expedient and tactful manner. **